Libraries Step Up is a collaboration among state library systems to draw attention to all the work that libraries did in 2020. OWLS and other systems have developed postcards and a toolkit of plug-and-play and customizable communications resources for libraries across the state to use.
This effort is to counter the misperception that libraries have been closed during the pandemic. We'd like libraries to promote the postcard-writing campaign and the general message, starting with a big push for Library Legislative Day (Feb 16-18) and continuing through the spring listening sessions. We want your excellent work to be communicated loud and clear!
Empowering your community members to speak up for libraries is a great way to amplify this message to elected officials.
Make the postcards available. MCFLS has ordered 5000 postcards that will be available for libraries to request after February 3rd.
Identify your key advocates, trustees, friends and fans and ask them personally. There’s an email in the Toolkit.
Give people a way to request postcards or just stuff curbside bags with the postcards and bag-stuffer instructions. Alternatively, make a display with poster, instructions and postcards located where people pick up their holds.
Encourage community members to get and send their postcards using social media and posters.
Here are some social media posts (There are more in the Toolkit, as well as a sample e-mail):